Auto Sales Manager Cover Letter

Car Salesman Cover Letter

Car Salesmen are responsible for selling new or used vehicles to qualified prospects. This job is suitable for people with good knowledge of motor vehicles and excellent selling skills. These employees are found in dealerships of various sizes and perform the following job duties: identifying customer needs, demonstrating product features, explaining technical aspects, arranging test drives, negotiating prices, working out car loans, maintaining stocks, closing sales, and doing paperwork.

Employees select cover letters highlighting the following skills and experience:

  • Excellent selling skills
  • A persuasive manner
  • Strong numeracy skills
  • Teamwork
  • Proven record of over-achieving sales quota
  • Business acumen
  • Computer competences
  • Customer service orientation
  • Being able to present technical aspects in an accessible manner

Comparable job assets can be observed in the Car Salesman cover letter sample displayed beneath.

For help with your resume, check out our extensive Car Salesman Resume Samples.

Dear Ms. Hudson:

Upon review of your posting for an experienced Car Salesman to join your team at Massey Volkswagen, I felt compelled to submit my resume for your review. As an experienced professional with a strong history of managing customer relationships and significantly increasing revenues within the automotive sales industry, I stand in a prime position to significantly contribute to your objectives in this role.

My experience in securing new customers and outperforming sales goals—as well as training and leading outstanding sales teams—positions me to substantially impact your organization. By leveraging a keen ability to quickly connect with customers and negotiate win-win sales deals, I excel at building profitable and lasting client partnerships leading to sustained revenue growth.

Following are highlights of my qualifications:

  • Consistently achieving dealership sales goals while driving substantial revenue increases through the use of aggressive and successful sales techniques and effective sales leadership.
  • Holding the #1 salesperson ranking for more than 11 consecutive months and achieving customer service reports of 87%+ as a Salesperson for Blazer Chevrolet.
  • Training and managing top-performing sales teams and coaching staff on innovative sales methods to achieve goals, resulting in monthly sales of 280+ cars.
  • Negotiating customer agreements and liaising between financial team and customers to ensure mutually beneficial financing options and terms.
  • Forging trusting and enduring relationships with customers to maximize client retention and satisfaction.

My dedication to achieving success in automotive sales, along with my steadfast motivation to meet or exceed sales goals, characterizes my career accomplishments. These skills, combined with articulate presentation and strategic negotiation talents, will allow me to greatly benefit your team at Massey Volkswagen.

I look forward to discussing this position in further detail. Thank you for your consideration.


Merv R. Sanchez

Dear Hiring Manager,

As a highly skilled Car Sales Manager, I read your posting for a new Car Sales Manager with interest. My experience aligns well with the qualifications you are seeking at Douglas Nissan, in particular my role as Car Sales Manager at Westside Motor Company, and I am certain I would make a valuable addition to your organization.

With more than 12 years’ experience as a Car Sales Manager, I am adept in team leadership, sales coaching, and business development. Moreover, while my on-the-job experience has afforded me a well-rounded skill set, including first-rate communication and interpersonal skills, I excel at:

  • Maximizing revenue generation with effective sales strategies.
  • Motivating sales staff with internal contests.
  • Overseeing promotions to drive new business.
  • Training staff in sales, service, and time management techniques.

In addition to my experience and personal qualities, I have a solid educational foundation and a passion for sales. I am extremely enthusiastic about Douglas Nissan’s focus on customer retention and would welcome the opportunity to contribute to your sales, satisfaction, and customer goals.

Please review my attached resume for additional details regarding my expertise and career achievements. I will follow up to request an appointment to discuss how my experience and background meet your needs.

Thank you for your time and consideration.


Dominick Myer

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